Maxis Berhad, DBA Maxis, is the only integrated communications service provider and the first operator to launch 4G LTE in Malaysia. Headquartered in Kuala Lumpur, Malaysia, they provide a variety of communication products, applications and value added services for consumers, large enterprises and small & medium business owners. The extensive reach and range of their network, products and services create a differentiated customer experience for both consumers and businesses.
They launched Malaysia’s first 4G LTE network on 1 January 2013. Their high speed internet footprint is the largest in the country. They were the first to bring the iPhone, BlackBerry and Samsung Galaxy to the Malaysian market. Through their partnership with Astro, Maxis now offers fibre internet packages bundled with entertainment. This is made available to customers at home and on mobile devices. They provide multi-channel customer service; customers are able to reach Maxis service representatives via telephone, web and social media platforms. Maxis Call Centre was awarded the ‘Best of the Best’ honour at the 2012 Customer Relationship Management and Contact Centre (CCAM) Annual Awards. They are the only service provider that awards scholarships to children of their own postpaid customers.
Maxis uses the dialing prefixes of "012", "017", "014-2" and "011-12". Majority of the company's stake is owned by billionaire Ananda Krishnan. The company has total subscribers at 12.9 million as of Q4, 2013.
Maxis provides a variety of mobile communication products and services. They offer prepaid data plans, call plans and SMS plans, postpaid data plans, call plans and SMS plans, devices, wireless broadband, fibre internet, international roaming, MMS, WAP (over both GSM and GPRS) and residential fixed line services.
For business customers, Maxis offer cloud computing, data storage, machine-to-machine services, fixed high speed internet, VSAT services (satellite based communications), call conferencing and a variety of mobile plans. Maxis also provides online games and music store for its customers to download multimedia content.
Maxis most popular service is its prepaid brand Hotlink, which currently serves over 9.5 million customers in Malaysia.
There are several high profile celebrities who have signed on as spokespersons for Maxis, including big names such as Siti Nurhaliza, all the Akademi Fantasia's stars, along with many other local celebrities Riaudin Aziz.
Maxis was the first company to launch LTE services in Malaysia on 1st January 2013, starting in the Klang Valley region.