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Affectiva is leading the effort to emotion-enable technology

Affectiva is leading the effort to emotion-enable technology. Science & Technology World Website


We understand the importance of emotions in every aspect of life. It shapes our experiences, our interactions and our decisions. In an increasingly technology-driven world, emotion is either absent or oversimplified. Our mission is to bring emotional intelligence to the digital world. When we digitize emotion it can enrich our technology, for work, play and life.

With backing from The National Science Foundation, Kleiner Perkins Caufield & Byers, and WPP, we have created a strong commercial track record with Affdex, our solution that measures and analyzes facial expressions of emotion, combining stellar science, cutting-edge IP and scalable SaaS infrastructure.

Spun out of MIT Media Lab, our company is leading the effort to emotion-enable technology. From understanding how consumers engage with digital content, to enabling developers to add emotion sensing and analytics technology to their own apps and digital experiences.

Emotions influence every aspect of our lives—from the way we work and play to the decisions we make, big and small. Yet, in a digital world full of intelligent and hyper-connected devices, emotions are missing.

Affectiva’s emotion recognition software brings emotional intelligence to the digital world, transforming not only how humans interact with technology, but especially how humans interact with each other. This is emotion-aware computing. This is artificial intelligence come to life.

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